Etisalat introduces UAE’s first mobile data plans based on Internet access speed

Monday 07 December 2015

Abu Dhabi - MENA Herald: Etisalat announced today the launch of its new ‘Nonstop Daily Data Plans’ for Wasel prepaid customers, offering a choice of three value-packed plans based on speed of data access.

As the UAE’s first-of-its-kind mobile data offering, the new Nonstop Daily Plans are priced according to the speed of choice and not as per the amount of data used, similar to Etisalat’s home Internet plans. It gives Etisalat Wasel prepaid customers the convenience of all-day connectivity without having to worry about a limit on data consumption or accidental out of bundle charges.

The plans offered are in three variants:

Data Plan Package Price/ Day All day access

@ Data Speed*

Recommended For
Nonstop Bronze AED 3 Up to 192kbps Browsing & Social Networking
Nonstop Silver AED 5 Up to 400kbps + Sharing Pictures & Audio
Nonstop Gold AED 10 Full 4G LTE speed + Streaming Videos

* Fair usage policy applies

Commenting on the new launch, Khaled ElKhouly, Etisalat’s Chief Consumer Officer, said, “We understand that accessing the Internet and staying online on their smart devices has become second nature to our customers. Where set data allowances and out of bundle charges can become a restriction. Etisalat’s new Nonstop plans provide hassle-free connectivity all day long at a very pocket-friendly price. In addition, for the first time in the UAE, customers can choose a plan depending on the speed they require as per their preference and usage. It’s affordable, it gives all-day access and it’s simple to use. We are certain that these new options will live up to the expectations of our prepaid mobile customer segment.”  

Customers can subscribe to any of the three packages and manage their subscription by simply dialling *170# and choosing option 2. Alternatively, they can subscribe through the Etisalat UAE Mobile App, or by sending an SMS to 1012 with DP3 for AED3 Nonstop Bronze daily plan, DP5 for AED5 Nonstop Silver daily plan or DP10 for AED10 Nonstop Gold daily plan.

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