RAKBANK, FC Barcelona and Mastercard join hands to launch a new affinity Credit Card in the UAE

Wednesday 14 November 2018
Dubai - MENA Herald:

RAKBANK’s partnership with the Spanish football club, FC Barcelona, has scored a goal for all the football club’s fans in the UAE through the recent announcement of an exclusive Platinum Mastercard affinity Credit Card.

In line with FC Barcelona football club, RAKBANK and Mastercard’s shared dedication to innovation, this partnership will pave the way for people residing in the UAE to access a plethora of benefits and rewards. The unique RAKBarçaRewards offer Cardholders various options to redeem against Barça Merchandise, RAKrewards offers on flights, hotels, shopping and more. Barça fans will also get opportunities to travel to Camp Nou, Barcelona to watch their favorite players live in action and enjoy the Camp Nou experience.

RAKBANK has also tied up with various cafés and sports lounges in the UAE where Cardholders can watch FC Barcelona matches while taking advantage of ‘Buy One Get One’ offers and up to 50% discounts on dining. Additionally, the Card comes packed with complimentary airport pick-up and drop-off services, discounts on holiday packages, special offers on football coaching, and a wide range of Mastercard Platinum shopping and travel benefits.

Frederic de Melker, RAKBANK’s Managing Director of Personal Banking commented: “The recently launched RAKBANK FC Barcelona Platinum Mastercard Credit Card aims to provide dedicated Barça fans here in the UAE access to unique rewards, exclusive discounts, and experiences. This affinity Credit Card will be the top choice for the avid Barça fans and is easily accessible to eligible UAE residents who may apply for the Card via our Bank’s website in just a few clicks”.

“The five-year strategic partnership that RAKBANK signed with FC Barcelona further fuels the Bank’s diversification strategy. This will help us develop and tap into new areas within our Personal Banking segment by giving customers access to their favourite football club through the RAKBANK FC Barcelona Platinum Mastercard Credit Card.” said Peter England, CEO RAKBANK.

Oriol Tomàs, FC Barcelona’s Board Member, said: “FC Barcelona and RAKBANK share the same vision of the business and sports world. This is the kind of association that we seek to forge with our partners. Companies like RAKBANK, with which we share values and characteristics, to share goals and challenges that will help us to grow as brands.”

Girish Nanda, General Manager, UAE and Oman, Mastercard, said: “We are proud to partner with RAKBANK for the launch of their new FC Barcelona Platinum Mastercard Credit Card. Many UAE consumers are passionate football fans, and by enabling them to demonstrate support for their team, we are enhancing their banking experience while also connecting them with their passion. The innovative technology associated with our cards offer the highest levels of security, convenience, and brings fans of the club the opportunity to start something priceless with a range of exclusive travel and lifestyle benefits.”

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