Dubai Shopping Festival (DSF) celebrations continue at La Mer, the world-class beachfront destination by Meraas, with a series of fun-filled events, activities, and great shopping deals. Dazzling firework displays, breath-taking fire shows and musical performances entertain visitors during the festival period, while visitors to La Mer can participate in an exciting ‘Spend and Win’ competition.
The destination has transformed into an open-air stage, with two DJs spinning catchy tunes to create the delightful mood at La Mer North and La Mer South. The free-to-attend entertainment programme also features roaming LED drummers, water paint drummers, African drummers and break-dancers.
At 9pm every Thursday and Friday until 2 February 2019, scintillating fireworks illuminate the skies at La Mer. Meanwhile, from Thursday to Saturday, fire dancers, fire twirlers and fire breathers put on a stunning show that captivates children and grown-ups alike.
Adding a laidback vibe to DSF this year, La Mer is the perfect destination for stress-free bargain hunting. With discounts of up to 70 per cent on select fashionwear, beachwear, accessories and optical stores, shoppers have the perfect opportunity to upgrade their wardrobes from a wide variety of brands, including Hamac, 98 Coast Av., SEVENFRIDAY, Sun Eye, Optifashion and Glassing.
And while their parents are shopping, children aged four years and above can participate in various activities at the dedicated arts and crafts zone every day from 6pm to 11pm.
Until 2 February 2019, every spend of AED200 at any outlet across La Mer and other Meraas destinations earns shoppers an opportunity to enter a weekly draw to win a Meraas Gift Card worth AED5000 and unlock the doors to a world of unmatched lifestyle experiences across Dubai. The cumulative value of prizes distributed throughout DSF across Meraas’ destinations will reach AED1 million.
