WorldWise PR Affiliates, a network of leading independently owned public relations firms spanning five continents, has launched a customised news distribution service throughout the Middle East, Asia, North and South America, Australia and Europe, offering a bespoke and efficient alternative for communications professionals to target specific markets around the world.
The service, WorldWise NewsLink, will ensure key messages are delivered to target audiences, swiftly and succinctly with all announcements edited for language and cultural nuances by talented linguists, based at the appropriate agencies.
In addition, affiliated WorldWise agencies will use their experience and knowhow to extend further ‘local’ advice, regarding geographical and vertical sector reach, augmenting the relevance of key messages to a specific range of titles, while focusing on particular cities, countries or regions.
Nathalie Viséle, Director of Shamal Communications and cofounder of WorldWise PR Affiliates, said: “Unlike most newswires where clients are charged per country, word count, translations and for the inclusion of images and videos, we will provide an all-inclusive package, focusing on the experience of our global network, utilising their in-market expertise and database of personal contacts to secure quality media coverage.
The distribution fee, starting at US$2,500, is inclusive of translation, media monitoring, interview set-up. News releases and articles will be uploaded to the WorldWise website, as well as individual member agency website newsrooms along with two social media posts. News releases can also be developed and written for a separate fee.
“We will now be able to offer our Middle East clients, access to media on a global stage at a fraction of the cost of some more traditional distribution services - we’ll even help clients to pitch stories to specific titles and set up interviews,” added Viséle.
Founded in 2014 by Nathalie Viséle, Sissy DeMaria Koehne and Harriet Weintraub, WorldWise PR Affiliates now operates in 17 countries, including the US, Canda, China, Singapore, Indonesia, GCC, the UK, France, Russia, Mexico, Brazil, Columbia, Argentina, Australia, Germany, Portugal and Italy.
The WorldWise network expertise covers a broad spectrum of industries, including travel and hospitality, real estate, architecture, fashion, beauty and lifestyle, amongst others. Services include traditional PR, social media, corporate communications, crisis management, thought leadership, event coordination and digital marketing.